Digital Marketing

Tx Systems ValueCard NFC is a stored value payment solution which can be used as a traditional gift card system in retail stores, or a closed loop cashless payment ecosystem. Some of the common applications for ValueCard NFC are mom and pop coffee shops, Healthcare and medical care facilities, music festivals, fairs, amusement parks, corporate facilities, sports complexes, along with many other use cases. ValueCard NFC is an easy-to-use, easy-to-deploy solution that includes the latest generation Samsung Galaxy Android Tablet as its POS terminal, the ACR35 headphone jack NFC Reader by Advanced Card Systems, and NFC cards, tags, key chains, or wristbands depending on the demand of the environment.This solution works independently from traditional point of sale solutions and merchant service providers, which eliminates the transaction based fee model, saving on cost of ownership and increasing ROI.

Compare Tx Systems ValueCard NFC System With Other Gift Certificate Systems

Features	Tx Systems ValueCard NFC System	Typical Remote Database Systems	Paper Gift Certificates	Traditional Point of Sale Solutions
Transaction and Service Fees	No Transaction Fees	25¢ – 35¢ per Transaction	None	2-3% Per transaction
Card Initialization Fees	None	25¢ – 40¢ charge for initially issuing a card	None	$0.50 to $1.00 per card
Hardware costs	ValueCard reader included with system	Monthly rental fee	None	Hefty start up costs for bulky POS terminals
Reporting Capabilities	In depth reporting capabilities within the application	Monthly reporting fees	Unable to run reports	Reporting capabilities vary per system
Fraud	None	None	5% to 10% fraud rate	None
Remaining Value	Stays on card	Stays on card	Cash refund	Stays on card
Marketing Tool	Card is carried in wallet, reminding customer to visit your store	Card is carried in wallet, reminding customer to visit your store	None	Card is carried in wallet, reminding customer to visit your store
Sales Tool	Gift card sales are usually double that of gift certificates	Gift card sales are usually double that of gift certificates	None	Gift card sales are usually double that of gift certificates
Professional Image	Gift card are customized with your logo and information	Gift card are customized with your logo and information	Paper gift certificates are outdated and seen as less professional	Gift card are customized with your logo and information
Ongoing Monthly Fees	$9.99 per month for cloud service	Most systems typically start at $24.99 per month and above	No Monthly fee	Typical system costs $200-300 per month

ValueCard NFC comes with a Wifi enabled Samsung Galaxy Tablet 4 (white), an ACS ACR 35 NFC Headphone-Jack NFC reader, and the ValueCard Android application preloaded and encrypted to the device. NFC cards can be purchased separately through Tx Systems and left blank white for onsite printing, or custom printed with any logo or image.

Tx Systems is first and foremost a security company, so the cards are hardcoded to each individual customer, to prevent fraud or unauthorized cards from entering the ecosystem. Each customer can manage their ecosystem by incorporating as many tablets and as many cards as needed. Since the data in the tablet is synced regularly to the cloud, customer’s can be sure that the data on each individual card is accurate at the start of each transaction.

For more information on ValueCard NFC or to request pricing please see www.ValueCardNfc.com or contact sales@txsystems.com

To purchase immediately, visit ValueCard NFC on our website

http://txsystems.com/valuecardnfc.html

Many businesses may not be familiar with near field communication (NFC) technology or NFC marketing. The closest widely-used technology that is similar to NFC technology is QR code messaging. However, QR codes are clumsy and limited in their function. They can be tough to read and hindered by things like poor lighting or a curved surface. More often than not, consumers don’t bother to utilize QR codes because they expect a hassle without a reward. Consumers know that QR codes are unable to do anything more than route a consumer to a simple URL. Unless done with intent, URLs are usually passive experiences that are easy to ignore.

In an NFC marketing campaign, NFC tags are printed and customized with specific data such as interactive advertisements, coupons, text messages, daily deals, videos, free downloads, games, and many other experiences that will draw people into the campaign. NFC campaigns are personal and reach consumers in a unique way. Rather than requiring them to scan a barcode via a sight finder like a QR code, an NFC campaign is something they invite into through their smart phone using the personal act of touch. Consumers simply reach out their phones and tap a NFC tag for an immediate response. Not only are NFC tags easy to use, but they provide a fun and interactive advertisement that can be tailored to reach consumers in increasingly unique formats.

Tx Systems has worked with many different companies in a variety of verticals to implement unique NFC marketing campaigns. We have assisted in all stages of development, from pre-campaign consultation to determine the most effective ads, to delivering custom printed and programmed NFC tags ready for deployment. Because we only stock the highest quality NFC tags and NFC tag printers, we are able to quickly deliver custom printed and programmed tags that are targeted to specific campaigns. Businesses can draw customers in with attractive advertisements that consumers will enjoy. NFC marketing is the next great way to interact with your customers on an individual basis.

Let’s face it – our smart phones have become a technological lens through which we see the world. Why not use them to their full potential? Tx Systems can help your business build new ways to make direct connections with your customers. For more information, please contact sales@txsystems.com.